See how it all went down

Over the past year and a half you’ve see thousands of game ideas come and go. And you can take a look back at the whole Unlock Xbox contest. Meet the judges, meet all the finalists and see the top 10 games get narrowed down to our winner. Check out all the websiodes below to see the how it all unfolded.


  • The Contest
    Meet the judges, learn about DORITOS® Unlock Xbox® Contest and get your first introduction to the Top 10.
    The Contest
  • Meet the Top 10
    The Top 10 come face to face for the first time in Seattle and get their assignment.
    Meet the Top 10
  • Pitch Prep
    Our finalists have 60 hours to get their pitches ready for the judges. The pressure is on.
    Pitch Prep
  • The Pitches: The first 5
    The moment of truth is upon our finalists. See what you think of the first 5 game pitches.
    The Pitches: The first 5
  • The Pitches: 6-10
    Check out the remaining pitches and see who makes the Top 8.
    The Pitches: 6-10
  • America Votes for the Top 3
    The Top 8 is cut to 3 as America votes. The Top 3 then tweak their game ideas for one last pitch.
    America Votes for the Top 3
  • The Final Pitch The Final Pitch
    The Top 3 have made it to the final pitch. Hear their thoughts & see which games will get produced.
    The Final Pitch
  • The Games Come to Life
    See the Final 2 games come to life as the Top 2 make their pitch to America & ask for their votes.
    The Games Come to Life
  • A Winner is Chosen
    Take a look back at how it all played out as we come to the moment of truth and announce the winner.
    A Winner is Chosen
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